10 Books to Better Yourself In Business and Life: Part 1

Sober living is about finding productive means of self-fulfillment. In order to be the best version of ourselves, we must explore our inner and outer space. One of the most effective means of self-discovery is through reading.

Reading helps us improve upon our skills in business and in life. Much like a healthy body is fueled by healthy food, a healthy mind is fueled by knowledge. So without further adieu, here is Part 1 of the NRhythm list of 10 books that offer plenty of food for thought.

Check out 10 Books to Better Yourself In Business and Life: Part 2


Thinking, Fast and Slow

by Daniel Kahneman

Thinking, Fast and Slow shows how two systems (one conscious, one automatic) in the brain are in a constant battle to control behavior and actions. The tension between these systems often results in errors in memory, judgement, and decision making. This book offers valuable insights in how we can relieve this tension.

Kahneman’s book offers up evidence-based research, grounded in mathematics and experimentation to demystify our thinking processes. It’s a solid book, and well-worth the read.


How to Win Friends & Influence People

by Dale Carnegie

Carnegie’s book is a classic of business and self-improvement literature. It was first published in 1936 and continues to be a best-seller to this day. It’s not difficult to see why this book is still relevant when you consider the following advice:

  1. Become genuinely interested in other people.
  2. Smile.
  3. Remember that a person’s name is to that person the sweetest and most important sound in any language.
  4. Be a good listener.
  5. Talk in terms of the other person’s interests.
  6. Make the other person feel important – and do it sincerely.


The essence of Carnegie’s book is the notion that, “the person who has technical knowledge plus the ability to express ideas, to assume leadership, and to arouse enthusiasm among people — that person is headed for higher earning power.”


The Challenger Sale

by Matthew Dixon and Brent Adamson

The Challenger Sale presents the philosophies and strategies behind some of today’s most successful sales teams. The authors thoroughly researched over 90 companies in various industries to lay out a road map for effective selling. Their findings suggest that sales innovation is the missing link in many sales chains – and that more deals would close if sales reps were guided by innovative sales managers. If you are looking for ways to sharpen your sales skills, this book is a worthwhile read.  


Tao Te Ching

by Lao Tzu

This book is essential reading for anyone searching for deeper meaning in life. Composed of 81 short verses that were written in China during the 4th century BCE, it deals with the natural order of the universe. It is poetic, deep, and deceptively simple.

Because it is simultaneously vague and direct, it makes a great companion to those in sober living. By posing more questions than answers, it provokes the reader to meditate on the nature of the two opposite but complementary forces in the universe – yin and yang.


Purple Cow

by Seth Godin

“Get up and do something great.” This call-to-action is at the center of Godin’s excellent book on innovation. Purple Cow suggests that the only way to be heard in our noisy world is to innovate something new and remarkable – a purple cow.

3 Lessons From Purple Cow:
  1. Today, marketing is mainly done through word-of-mouth.
  2. Not taking risks is riskier than taking risks.
  3. Focus on early adopters as your first customers.


This book drives home the importance of “standing out” in order to make an impact. Innovate in such a way that it becomes irresistible for people to talk about.


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